Thursday, Nov. 9
8.00 - 9.00
Breakfast & Registration
The conversation starts at breakfast. Have one or several cups of coffee and get a great start to the rest of the day.
9.00 - 9.15
Welcome to the conference by our host Janus Boye and Amélie Drouet
9.15 - 10.00
Keynote: There's no I in AI (yet)
10.00 - 10.30
Coffee, tea & networking
10.30 - 12.00
Generative AI and the enterprise context
The current market is deafening with noise around the constant stream of AI capability releases. Before we are even able to grasp an understanding of initial offerings, new possibilities arise to once again put us back in the drawing room.
In my presentation I intend to give a non-coders view on what the technology is, what it can do and what it can’t. I will present a simple framework we have developed to both understand positioning and utilization opportunities for enterprises that speaks both to IT and business professionals.
Throughout the presentation I will draw upon my extensive experience in driving automation initiatives as well as discussions I have had with people in my network, hopefully making the session thought-provoking and inspiring in addition to informing.
The Automation Ecosystem: Orchestrating Efficiency & Innovation
Let's talk about how automation technologies are revolutionizing industries by seamlessly integrating various tools and processes to enhance operational efficiency and drive innovation.
In the agile world of automation how do we highlight its role in streamlining workflows, reducing manual tasks, and fostering creative solutions, ultimately paving the way for a more efficient and innovative future.
Furthermore, Let’s not forget to talk about the fusion of automation and AI/Gen AI.
10.30 - 12.00
How do you really become a product leader?
From product manager to leader and back again
How do you make the switch from product manager to managing people?
And what happens if and when you move from people management and back to being an individual contributor?
In this session, Alette will talk about her personal experiences and learnings being a leader and individual.
Walk away with 5 tips for managing your career in product through ups and downs and all the random turns and twists. contributor in start ups, scale ups and enterprise.
10.30 - 12.00
The Data You Wish You Had
In an age where data-driven decision-making has become the linchpin of successful enterprises, the quest for qualitative and contextual data is ever-persistent.
However, a realm of 'Unseen Data' exists that, when harnessed correctly, can significantly amplify businesses' creative and operational prowess.
This talk delves into the revolutionary potential of AI as a conduit to access this unseen data, enabling businesses and creative teams to bootstrap products, enhance services, and make well-informed decisions.
From shedding light on the mechanisms to exploring its application across various domains, attendees will garner insights into how the integration of LLMs can lead to the cultivation of a data-rich ecosystem, propelling organizations toward a future where informed decision-making is not just a practice but a culture.
Through a blend of technical exploration and practical insights, this talk is tailored for an experienced audience eager to unravel the potential of AI in navigating the modern-day product/feature prototyping labyrinth with data.
Redefining the Basics: A First Principles Approach to Thriving with AI in Business
In a landscape rapidly transformed by large language models (LLMs), survival hinges on a return to the foundational principles of business innovation.
This talk is an urgent call to action for businesses to reimagine their strategies from the ground up, informed by the unchanging truths that underlie the AI revolution.
We’ll dissect what LLMs mean for our future.
How can we rethink and reconstruct our business models for an AI-centric world?
Join us to pivot with purpose and turn the tide of AI disruption into a wave of opportunity (hopefully).
10.30 - 12.00
Finding the right approach to content operations
Organisations rarely look at the operational efficiency of content production, often because the executive suite vastly underestimates the complexity and resource intensity of the production process.
To put it bluntly, they focus on the last mile and ignore all of the heavy lifting that happens upstream.
After all, what's right for digital assets may not be effective for structured content or ecommerce situations?
How do you know where to focus when trying to figure out what's right for you?
Rahel takes participants through an unconventional journey through the content-ops landscape, showing how to drive fast, dodge potholes, and do doughnuts to find the best operating model for your organisation, using light-hearted metaphors to bring an otherwise dry topic to life
Participants will learn the three areas where content ops can be most effective for a range of circumstances. Examples of operating models with increasing levels for potential automation will be shared with participants.
10.30 - 12.00
AI in your project team
AI tools will make us dangerously lazy, unless we understand their limitations and learn how to utilize them.
Join Dennis for a real-life case that shows how Generative AI can both supercharge your processes and threaten to power down critical thinking, leading to mediocrity.
12.00 - 13.00
Lunch
13.00 - 13.45
Successful Scaling of Software Automation – Between Legacy & Hyper Automation
The upcoming industrial revolution 5.0, driven by artificial intelligence, presents companies with the challenge of integrating existing legacy systems with new technologies.
Simultaneously, the persistent shortage of skilled professionals exacerbates the situation. Advanced technologies offer immense potential for enhancing efficiency and competitiveness.
This presentation analyzes the reasons for these challenges and provides recommendations for successfully scaling software automation in a global corporate context.
Key Takeaways for Participants:
• What is the maturity level of companies and the barriers to successful scaling?
• What insights can be gained from previous OCR/RPA projects, and what expectations exist regarding future developments?
• What methods should be applied to unleash the full potential of new technologies?
13.00 - 13.45
Leverage prioritisation techniques to make impact in your every day
Product folks know the importance of prioritisation when it comes to building stuff that makes an impact.
But do we scrutinise our day to day work in the same way?
Or do we sometimes work crazy hours just to look back and see we made little difference?
In this session, we'll hear how we can use the prioritisation frameworks to.design our every day, spend the time where it counts the most and ensure the return on the hours put in
13.00 - 13.45
Scaling experimentation to avoid the commodity-trap
As a retailer in a low-interest category, you’re constantly at risk of getting “stuck in the middle”.
Consumers can easily substitute your product with that of a competitor - more often than not the products are identical!
Margins are ever-eroding thanks to fierce price competition and the steadily increasing ad tax of Meta & Google. And just like that, you find yourself caught in the commodity trap.
This is a talk about building culture that’s cross-disciplinary by default, pursuing great ambitions, yet always searching for the minimum testable unit.
A talk about leveraging structured experimentation to build an intrapreneurial culture and escape the commodity trap.
13.00 - 13.45
Bridging Facts and Stories: The AI transformation in enterprise content creation
The landscape of content creation is continually shifting, demanding innovative approaches.
This session explores the transformative power of CMS vendors natively integrating AI. It showcases the ability of AI to revamp the content creation process, enabling creators to convert complex product details, typically reserved for technical experts, into compelling narratives.
In addition, we demonstrate how AI can revolutionize unified branding. By utilizing AI and consolidated content operations, consistency can be achieved across various regions, brands, channels, and initiatives.
Finally, we emphasize the pivotal role of choosing the right collaboration tools and methods, offering insights into optimizing team participation for a streamlined content production process.
13.00 - 13.45
Key characteristics of successful project teams and organisations
The more we look at the dozens of Project and Product Management frameworks the more we should realise that they are all cooking from the same ingredients. What if we tried distilling them?
Can we find the common denominators that different methodologies want us to do?
Adrian tried to distil them from a slightly agile angle.
Join him to see if your organisation is missing any of the characteristics.
13.45 - 14.00
Coffee, tea & networking
14.00 - 15.00
Lightning talks
15.00 - 15.15
Coffee, tea & networking
15.15 - 16.00
A business driven approach to the selection of a common process mining platform
Aarhus Kommune has a wide range of business areas and decision makers.
Nonetheless we have an ambition to use common tools and platforms.
I'll describe what we have done to get buy-in from all stakeholders, and our way forward.
15.15 - 16.00
Diagramming for decision-making
Staff intranets and student apps have completely different audiences, content, requirements and user needs... or do they?
How do we really know?
Take a peek into our discovery phase and what we've learned so far.
15.15 - 16.00
How to utilize available tech creatively to match unique customer needs
Details coming later
15.15 - 16.00
The present and future of evaluating content performance
How do we measure the performance of content in digital channels?
With ever more content produced and consumed by AI, how will this paradigm change in the future?
Let's look at the history, review a concrete case, and discuss what's coming.
15.15 - 16.00
Project manager presentation
Details coming later
16.00 - 16.15
Coffee, tea & networking
16.15 - 17.00
Town Hall Debate
Join expert panelists in an engaging, fast-paced debate on key issues for 2023 and beyond
2 conference participants will go pro and con for 2 minutes each on a series of important questions in the community, and we invite you to join in. Audience members will be invited to provide 2-minute rebuttals
An opportunity to learn more about hot topics - with a minimum of hot air.
18.30 - 22.00
Social Event: Farewell Dinner
Location: Sharks
Those still around and with some energy left are invited for one final, nice post-conference dinner.
You’ll get a chance to talk with colleagues, and other participants over a glass (or two!) of wine or beer before leaving Aarhus.